Roley’s Completely Subjective Opinion About Podcast Length

There are as many answers to how long a podcast should be as there are podcasters. The truth is there’s no set answer. For every person that tells you that you should keep things short, there’s someone else who will be more than happy to tell you that Joe Rogan or John Gruber can go for 3 hours and are wildly successful.

I came across this question once on Quora. For the uninitiated, Quora is a platform where users can ask questions and receive answers from people with varying degrees of knowledge. No sooner had I shared my opinion — and I always emphasize that this is my opinion — another podcaster that I lump in with the ‘gurus’ took me to task. In fact, he gave me the contrary opinion I mention at the beginning of this article.

The simple fact is that neither of us is right. The problem is that neither of us is wrong, and someone else will come along and disagree with both of us.
So, in an area where there is no right or wrong answer, I’m going to share my take on it.

My smarmy pod-guru friend is right. Many people have podcasts that last well over an hour. However, those people are known outside the world of podcasting and had an existing audience they brought with them. Those listeners have already bought in, and they’re going to listen to that show no matter how…